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Darlings!  We’re kicking-off Sydney Gay & Lesbian Mardi Gras with twelve events across Greater Sydney!

First up:

• FEB 22 – Les Divas: An all-male revue at Canterbury-Hurlstone Park RSL Club.  Australia’s six-foot something songstress Prada Clutch plays the Goddess of Pop; Cher in her latest show set on the Las Vegas Strip featuring an all-star line-up of her most famous friends.
  The ninety-minute all-male revue includes some of the world’s greatest divas including: Barbara Streisand, Shirley Bassey, Tina Turner, Mariah Carey, Beyoncé, Whitney Houston, Celine Dion, Diana Ross & of course – Cher!  Get last-minute tix: www.LesDivas.com

  We’re excited to be launching a fabulous new Drag Bingo event at an iconic Sydney pub:

• FEB 25 – Drag Bingo at The Friend In Hand, Glebe hosed by Prada Clutch & Conchita Grande.  More info: https://www.facebook.com/events/156243315802199/
  

Wednesday is jam-packed with a massive line-up of daubing action:

• FEB 26 – Drag Bingo at Dove & Olive, Surry Hills hosted by Annie Mation.  More info: https://www.facebook.com/events/127055178670311/
• FEB 26 – Drag Bingo at Terrey Hills Tavern hosted by Conchita Grande.  More info: https://www.facebook.com/events/558126494790539/
• FEB 26 – Drag Bingo at The Prince Hotel, Kirrawee hosted by Charlamaine.  More info: https://www.facebook.com/events/1463604553788671/
• FEB 26 – Drag Bingo at The Zetland Hotel hosted by Prada Clutch.  More info: https://www.facebook.com/events/194951634912290/
• FEB 26 – Drag Bingo at The Green Park Hotel hosted by Cassie Nova.  More info: https://www.facebook.com/events/214194519764362/
  

Thursday we have a fabulous lineup of events:

• FEB 27 – Colour The Streets Barangaroo hosted by Prada Clutch.  More info: https://www.facebook.com/events/488143248807581/
• FEB 27 – Twenty10 Fundraiser Drag Night ft. Prada Clutch.  More info: https://www.facebook.com/events/614890975997822/
• FEB 27 – Mardi Gras Blingo at Madame Shanghai hosted by Charlamaine.  More info: https://www.facebook.com/events/2924500847572595/
• FEB 27 – Drag Bingo at Highfield, Caringbah hosted by Conchita Grande.  More info: https://www.facebook.com/events/2298079780293905/

And last but not least:

• FEB 28 – Drag Bingo at Mounties hosted by Annie Mation.  More info: https://www.facebook.com/events/831558540603206/

Happy Mardi Gras, Darlings!  Enjoy the festive season!!

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The Sydney Gay and Lesbian Mardi Gras is one of Australia’s biggest tourist draw-cards, with the parade and dance party attracting many international and domestic tourists. It is New South Wales’ second-largest annual event in terms of economic impact, generating an annual income of about A$30 million for the state.

More and more businesses are recognising the importance of the Sydney Gay and Lesbian Mardi Gras and the Pink Dollar.  Here’s why:

The Sydney Gay and Lesbian Mardi Gras is the ideal marketing vehicle for your company to show its support for the Gay and Lesbian community, in turn benefiting from the purchasing power of gay Aussies and the Pink Dollar.

The latest findings from Roy Morgan Research suggest that everyday retailers should too.  37.6% of gay men say they ‘will buy a product because of the label’ compared with 23.3% of straight men, reinforcing the potential for your brand to strategically position itself as a supporter of the Sydney Gay and Lesbian Mardi Gras.  More here: http://www.roymorgan.com/findings/6866-power-of-the-pink-dollar-201606271639

Here at Sydney Drag Queen, we provide our corporate clients with direct access to one of the most effective Pink Dollar marketing tools, drag queens!

The drag talent represented by our agency, are highly regarded as some of the best in the world.  They can draw a crowd, stop traffic and make headlines in the media.

We’ll work with your marketing team to develop and deliver a strategy that will attract the attention of the Gay and Lesbian market; ensuring your brand is front of mind when Gay and Lesbian customers are making purchasing decisions.

We have partnered with the likes of Brown-Forman, David Jones, Facebook, Heinemann, St George Bank, Sydney Airport and World Square to activate their promotions for the Sydney Gay and Lesbian Mardi Gras, helping them achieve great success.

Sydney Drag Queen the agency is the right choice to make your Sydney Gay and Lesbian Mardi Gras promotion memorable and engaging.  We’ll help you develop a buzz and have your target market talking about your involvement and support for months to come!

Why don’t you drop us a line?  Let’s discuss your Mardi Gras strategy.  Contact Gavin today:

m: +61 403 302 681

e: info@sydneydragqueen.com.au

w: www.sydneydragqueen.com.au

Sydney Drag Queen has partnered with:

• AMR Hair & Beauty Supplies
• ACON
• Adshel
• Alice Springs Convention Centre
• Anytime Fitness
• Apparel Group
• Australian Idol
• BMW Australia
• British American Tobacco
• Cancer Council Australia
• Channel Nine News
• Channel Ten News
• Coca-Cola Australia
• Cruise Co.
• Darling Harbour
• David Jones
• Dykes on Bikes
• Expedia
• Facebook Australia
• Fountain
• Gay Ski Week Queenstown
• Google Australia
• Harbourside
• Harbourview Hotel
• Harvey World Travel
• Hats Off
• Health Care
• Heinemann
• Hurstville Private Hospital
• J. Walter Thompson Sydney
• Leedham Creative
• Leo Burnett
• LivingSocial Australia
• Merivale
• Mundipharma Australia
• Myer Bondi Junction
• Norwegian Cruse Line
• Now Comms Group
• Optus Australia
• Our Friends Electric
• Panthers Penrith Leagues Club
• Pandora Internet Radio
• Pedestrian Group
• PLAY The Brand Experience Agency
• RAMS Home Loans
• Rotary Club
• Saatchi & Saatchi
• Stationary Wholesalers
• Starcom
• St George Bank
• Sydney Airport
• Sydney Mardi Gras
• Sunrise on Channel 7
• Telstra
• The Australian Tourism Exchange
• The Apparel Group
• The Bobby Goldsmith Foundation
• The Northside Group
• The Opera Bar
• The Powerhouse Museum
• The University of Sydney
• The X Factor
• Travelscene American Express
• University of Technology, Sydney
• Vodafone
• Westpac
• Windsor Wolves Leagues Club
• World Square
• Yellow Water Taxi
• Zambrero

 Check us out! www.sydneydragqueen.com.au 

Sources:

• http://www.roymorgan.com/findings/6866-power-of-the-pink-dollar-201606271639 
• https://en.wikipedia.org/wiki/Sydney_Gay_and_Lesbian_Mardi_Gras#Support 
• http://www.sydneydragqueen.com.au 

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